Craig Proctor's Mastery Program
The Real Estate Industry's Premiere Coaching Program
Dedicated To Building and Maintaining a Thriving, Profitable Real Estate Business

Mas•ter•y 1. Command or grasp of a subject having acquired expert skill or knowledge

As a current Craig Proctor Coaching Member, you are already well aware of the difference a coach can make in your real estate business. The time you have spent in our coaching program has afforded you complete access to the systems, teachings, and people that have enabled thousands of real estate agents to build a profitable real estate business.

We cover a lot of ground in the Coaching Program, and provide you with an incredible amount of training... 21 Personally Coached Teleconference Sessions with Craig, that cover each key step in our system (marketing, technology and people)... Regularly Scheduled Bonus Teleconference Calls, that provide in-depth training on key technology and sales training on the most effective inside and outside sales techniques... Weekly Role Play Clinic Calls, for perfecting your follow up script... Weekly Ad Clinic Calls, to receive our professional critique of your ads... Weekly Q&A Calls, where you get to pose any question pertaining to your business, and listen in on fellow members' questions and solutions... And, your free admission for you and one guest to attend the two Craig Proctor Superconferences, held during your coaching year.

Craig Proctor's coaching program covers a lot of material over the first twelve months because Craig has always believed in over-delivering...ask for guidance and Craig not only gives you the map and the tools, but also a complete reiteration of how he walked the same path that you now travel.

Over 20 plus years as a real estate agent, just like you, Craig made thousands of tiny distinctions about how to do a better job and make real estate serve him so he could live a better life. As you learn those methods, it's quite easy and even natural to feel completely overwhelmed as you battle your own paradigms and tripping points.

Our human desire to turn back on the pathway that seems foreign and less traveled by others is normal and our desire to look for a magic pill makes us susceptible to all types of soothsayers and charlatans who would promise us an even easier path.

From Basics to Business

Craig Proctor's Mastery Program was designed to protect your initial investment and insulate you from the many bad decisions that real estate agents make as they hop from one empty promise to the next. For all successful agents within the Proctor family there is a common bond...and that's what the Japanese call kaizen... a slow steady continuous improvement...MASTERY.

Like a martial artist, a Craig Proctor Mastery Member drills down on the finer distinctions of some very simple steps. While many agents think that a superstar like Craig Proctor must be hiding the real secret to his success, the wise know that he simply exercised the discipline to do a few things extremely well to help him achieve extraordinary results!

You too can continue on that path and get exactly what you want from the exact same methods...
but you must continue on in this special community of doers.

There is no such thing as "taking a break" on the road to your Quantum Leap, you are either moving forward or moving backwards. Proper Guidance is essential to avoiding the pitfalls of bad business decisions that might cost you thousands and even put you out of this extraordinary business, only feet from Gold.

That journey requires a focus on the execution of a simple operational plan that include Database Management/Lead Generation; Phone Follow Up and Conversion; Presentation Delivery and Conversion and Offers/Sales: DPPO! Each category MUST be mastered at the highest level so that the member may move from having a great job to a profitable business that becomes less dependent on personal effort and more on systemization, efficiency, and people...the third and most powerful tier of leverage in Craig's System.

To reach this level of achievement requires coaching that is both aggressive and forthright, but also comes from a position of knowing and doing, and that's why we created the Craig Proctor Mastery Program.

As a Mastery Coaching Program Member, you will continue to receive expert coaching from Craig Proctor, and from our Mastery Coach, Danny Griffin. As Danny says, he is you. Danny entered the real estate industry many years ago with the belief that hard work and dedication would allow him to quickly rise to the top. Well, he was partly right – after years of putting in long hours and working every weekend, he was selling houses and making money - but not enough money to warrant having no time for himself or his family.

Feeling frustrated, he knew there had to be a better way – which lead him to our System. He eventually joined our Coaching Program and immediately experienced phenomenal growth. He was selling more houses, making more money, and was able to spend more time with his growing family; but Danny is not one to be satisfied with the status quo, and he still wanted more. He wanted to get his business working as effectively and efficiently as Craig's business, and was determined to make it happen. He spent considerable time studying Craig's business in minute detail, and was finally able to replicate it in his own marketplace. Since that time, Danny has never looked back – he can confidently credit his successes not only to hard work and dedication, but also to "working smarter".

Who better to coach our Mastery Program Members than someone who has been there...done that...and achieved success in his real estate business while still having the time to be a loving husband and wonderful father to 5 kids?

Danny brings with him a complete understanding of our System and the inner workings of Craig's own real estate business, strong sales skills, and incredible enthusiasm for working with our members to help them take their real estate business to the next level.

I attended the Mastery call on Friday and am always amazed at the masterminding and ideas brought to the table. The ideas we discussed on the call were outstanding - I am in. You never stop pushing the envelope, and that is what makes being part of this program so very special. My life has been forever changed, my business is forever changed. Thank You!
Chris Camperelli, Fishers Indiana

Besides being very informative and guiding, the Mastery program creates synergy amongst those who participate.
Mark Mays, Stockbridge, Georgia

I highly recommend the Mastery Program as it provides information to fine tune your business. The topics are presented in more depth, and you communicate with like-minded people who are building self sufficient, and self supporting real estate businesses. The calls are excellent, the choice of topics and the knowledge presented is superior. They are clear, concise, interesting and presented in an upbeat fashion.
Wendy Bauer, Kelowna, British Columbia

Our Mastery Program keeps our members "in the loop" and on the right track. How would you like to continue to have uninterrupted access to all future Coaching Calls and materials, benefit from continued training from our Mastery Coaches....and have the ability to network with your fellow Mastery Members?

Join Our Mastery Coaching Program Today and Get Immediate Access to:

1. Monthly 90 Minute Group Mastermind Calls with Danny Griffin – On these calls, Danny tackles the components of Craig's System that every Mastery Member is working to perfect; the implementation of a turnkey system that allows you to consistently generate cheap (and/or free) qualified leads, learning to write your own ads by following Craig's proven templates and using his "emotional hot button" words; delivering your follow up script so that you are converting at least 70% of your qualified leads to an appointment; honing the skills necessary to deliver an expert listing/buyer presentation every time you meet with a seller/buyer, getting your listings priced right from the start by using killer cma's, right down to the finer points of hiring, training and managing an assistant or team. Each of these calls are taped and uploaded to the Mastery Coaching site within 24 hours of taking place.
2. Monthly Craig's Q&A Teleconference Call – One Friday of each month, join Craig and Danny for a Mastery Training Call. Craig will share in detail, the systems and shortcuts he developed for managing his real estate business in half the time– while still achieving the same great results.
3. Open Email with Danny Griffin – Quick and reliable access to your Mastery Coach.
4. Team Sales Training Group Calls – Live sales training for you and your Team. The calls are invaluable for honing your own sales skills, as well as a useful tool for training your inside and outside sales people.
5. Exclusive Membership to the Mastery Program Website – Access to all Coaching and Mastery level materials and resources. Membership in both our Coaching and Mastery level rosters gives you double the numbers of agents available for giving and receiving referrals all across North America.
6. DISC Manager Online – Allows you to email the DISC personality test to all of your job candidates. They simply point and click to fill out the test and then hit "submit". Our system then grades the test and emails you the results.
7. Insider Secrets to Craigslist Postings – This free online classified site, along with similar sites like Kiijii, and Backpage, can provide you with an additional three buyer leads per day, once you know how it's done.
8. Weekly Helpline Calls - You may pose any question pertaining to your business, and listen in on fellow members' questions and solutions.
9. Weekly Ad Clinic Calls - To receive our professional critique of any of your ads.
10. Weekly Follow-up Role Play Calls - Join in and perfect your follow up script.
11. Access to Mastery's Proc Talk system (Member Message Board)
12. Free Attendance for You and Two Team Members to the Next Craig Proctor Superconference – Valued at over $1,600.
13. Exclusive Mastery Member Breakout Sessions at the Superconference – Join your fellow Mastery Members in these hands-on training sessions led by your Coach, Danny Griffin.
14. Private Invitation to the Annual Mastery Summit – A brain-storming session attended by Mastery Members only.

Thanks for all you and your coaching program does for us. I'm a devoted follower.
Penelope Cox, Kansas City, Kansas

The Mastery Calls keep me focused on my professional, personal and client goals. The benefits are phenomenal: mastermind sharing and exposure to international professional success. I'm a much better person and my business is doing much better too!
Jay Hull, Elderburg, Maryland

The Mastery Program is a great source of encouragement and information. It helps you dig inside Craig's system and guides you step-by-step through the implementation of programs that will help you excel in your business. Thanks for sharing with us through the Mastery Program. I truly enjoy the professional attitude and enthusiasm of the program.
Chris Hayes, Bossier City, Louisana